Sunday, February 19, 2017

Ch. 18- Social Media and Marketing


Apple's Marketing Strategy


Apple is known for its simplicity in Marketing. Unlike other companies apple uses no form of social media marketing. They keep it simple doing it the old-fashioned  way.
Example 1:

Billboard Ads



They think about what their customers actually needs to know and get rid of the rest.
Example: They find which product holds benefits to consumers then think of ways to provide the right amount of information in a simple uncluttered way to the world.

Example 2:
Their Mac Versus PC Ads.

No comments:

Post a Comment